Google Business View is a service that lets you showcase your a 360 look at your business to potential customers straight from your website, Google+ page or Google listing. Google took their popular “Street View” mapping tool and brought it inside with the help of Google Business View photographers.
Why do you need Google Business View? The simple answer is because it will help you stand out online and that’s something every business owner should want to do. But of course, the benefits go deeper than that.
Here are some the biggest benefits of using Google Business View for your business.
- Stand out in search listings.
This is by far the most important and biggest benefit of a Google Business View. With Business View, your search listing is enhanced with photos and the knowledge graph on the right side of the page. Google is a powerful tool and by being a part of their Business View program, you are leveraging some of that power. When there are hundreds of listings, it’s never hurts to stand out a little more. - Show off your business.
Owning and maintaining a brick and mortar store is a huge accomplishment and you work hard to make it look beautiful and inviting. So why not use every angle to show it off then you can? Because with Business View, you can show off every single angle with the 360 degree tour. Whether they’re visiting on their desktop or mobile, visitors can digitally walk around as they tour your business and get to know you. At this point, they are already in the doors and making their way from visitor to customer. - Turn visitors into customers.
People don’t wander in to new places as often as they used to. Now they’re doing research online before they go anywhere. Google Business View allows you to invite them in to your establishment during the research stage. Without the pressure to buy and from the comfort of their own home, visitors will be able to see and enjoy everything you have to offer and more. This helps visitors get to know you and makes them more comfortable with you before they’ve even walked in your doors! Google Business View increases foot traffic in business an average of 20% and increases online reservations by 30%! - Premium photos.
With Google Business View, a photographer will photograph your business and upload the photos to the Google servers. And you will also receive a digital file of these photos to be used however you would like. Great photography is extremely important in marketing, advertising and social media and having professional files that you can use however you want to.
Google Business View is one of the newest, cutting edge tools businesses can take advantage of to increase customers, web traffic and online reservations. Contact us today to find how Google Business View can help your business!
