It’s Time To Make Your Website Mobile Friendly, According to Google
Last April, the so-called “Mobilegeddon” hit the search world. Google made algorithm changes so that websites that were mobile friendly ranked higher in search results than websites that were not mobile friendly. While many websites responded to Google’s call to create a mobile friendly site, not all did, and some say the impact of “Mobilegeddon” […]
Brand Basics Every Small Business Should Know
Good branding is essential for business success. No longer can we just open up a store or put up a website and attract consumers. Every business must have a brand, a familiar, consistent feel that will set them apart from others. If you have no idea where to start with branding for your business, here […]
Why You Need Content Marketing In Your Digital Strategy
The digital world can be a difficult place to get noticed. Many small and local businesses, start-ups, bloggers and entrepreneurs create their beautiful website and then expect the clients to come rolling in immediately. But that doesn’t happen. Sometimes you need to attract people to your website or online presence by offering more than a […]
How To Improve Your Mobile Presence
Mobile is the new way that our society shops. It’s becoming absolutely crucial that every small business has a mobile presence to be able to compete and thrive in the online world. If you have a mobile presence but aren’t optimizing it, here are some ways to improve your mobile presence. Make it easy for […]
Email Marketing for Small Businesses
Looking for a cost effective, time effective strategy for growing your business online? Email marketing is your answer. Popular long before the age of social media and video, email marketing is a tested and tried tactic in the online world. In a study by MarketingSherpa last year, 91% of adults surveyed said they like to […]
2016 Digital and Marketing Technology Trends
2015 is winding down and every business should be looking toward 2016 to see how they can begin to plan for the upcoming year. Here is a look at the top digital and marketing technology trends and what you can do in your business to stay on top of the trends! Mobile Almost everyone […]
Tips for E-commerce Sales During The Holidays
It’s the season of shopping and more and more customers are flocking to purchase online. Here’s how small businesses and e-commerce sites can boost their holiday season sales. Optimize For Mobile Marketingland just released their Online Retail Shopping Report detailing e-commerce data from last week, including Thanksgiving, Black Friday and Small Business Saturday. According to […]
Celebrate Small Business Saturday
This Saturday, we encourage our readers to shop small in honor of Small Business Saturday. Small Business Saturday is an initiative spearheaded by American Express that was designed to encourage consumers to shop small and local during the holiday season. At J. Louis, we help small and local businesses in our community every day and […]
Is Your Digital Marketing Ready for The Holiday Season?
The holiday season is one of the most important for businesses. Shoppers are flocking out in drovers to get ready for the holidays and many are stopping into restaurants or planning parties. One thing is for certain, people are spending money this time of year. How can businesses take advantage of this? The answer is […]
Do You Need a Mobile App For Your Business?
There are a lot of avenues for your business online. There are websites, social media sites, google search results, videos, blogging, just to name a few. And now, there are even more avenues with mobile marketing and many business owners are wondering: is a mobile app right for my business? As mobile app developers, we […]
