Facebook Will Now Track In-Store Visits and Purchases from Your Ads

One of the biggest complaints brick and mortar stores had against Facebook ads is that it was difficult to track if Facebook advertising truly led to more in-store traffic and purchases. Facebook is now working on solving that problem by partnering with systems like Square and Marketo and GPS tracking and beacons to track who […]

Facebook Enhances Retargeting Capabilities

Two years ago, Facebook began to allow brands and businesses to retarget people who had visited their websites and mobile apps. Facebook just announced added features to their retargeting tools that will allow brands to retarget to people based on specific actions they took on a brand’s site or app. Now instead of just targeting […]

What You Need To Know About Facebook Instant Articles

Facebook is constantly evolving as it tries to remain the biggest social media platform on the Internet. In early 2015, Facebook rolled out a new service to help boost it’s dominance and enable it to become the place for content and news on the web. Instant Articles gives publishers the ability to create interactive articles […]

Instagram Debuts Support For Multiple Account

If you are a social media manager, Instagram power user or a brand who uses Instagram, your life just got a lot easier. Instagram has finally announced it supports multiple accounts and anyone with multiple accounts can now easily switch accounts within seconds without having to log out and log back in. Users can now […]

Facebook Reveals Secret Chat Bots For Messenger

  Facebook recently released a secret software development kit to a few developers to allow them to build chat bots for the Facebook Messenger app, according to TechCrunch. The idea is that users will be able to send text messages to directly to the bots and the bots will automatically respond with information, whether that […]

20 Ways To Increase Traffic To Your Blog or Website

Once you have built, designed and launched a beautiful new website for your blog or business, you are going to want people to visit it. Often times, attracting visitors can be one of the most difficult parts of blogging or having a website for your business. If you’re having trouble gaining traffic or not sure […]

J. Louis Technology Nominated For The Best of Long Island

September 30, 2015 — We are proud to announce we have been nominated in this year’s Bethpage Best of LI Contest. J. Louis Technology has been nominated for the best Social Media Agency in the services category. This is the 11th Anniversary Edition of the Best of LI program brought to Long Island by Bethpage Federal […]

8 Social Media Rules for Success

Social media is a growing outlet in the digital and marketing world and it shows no sign of slowing down or stopping anytime soon. If you run any type of business, you need to have a social media presence. It is so important to be able to have a way to connect with online audiences […]

How To Use Instagram to Market Your Business

Last week, eMarketer predicted that Instagram’s ad growth could outpace Twitter and Google in the next few years, pointing to the growth of what used to be the new kid on the block in the social media world. Instagram is also growing in users, as it’s almost above the 300 million user mark, which would […]

4 Reasons You Should Be Using Facebook For Video

Online video is the big trend in marketing these days. From Instagram to Periscope, videos are popping up everywhere but the biggest place of growth for videos is Facebook. In April, Mark Zuckerberg announced that Facebook videos have approximately 4 billion views a day and he’s even hinted that videos will only grow on Facebook, […]